《栀子花开》是何炅执导的首部电影。黄磊担任监制、《栀子花开》MV导演王硕任总制片人、著名主持人彭宇担任电影总策划。与以往的青春电影不同，《栀子花开》将开启国内首部主打90后的青春校园电影。十年前，何炅一曲《栀子花开》成为毕业生送别之歌，2014年正值《栀子花开》花开十年，何炅变身何导，宣布《栀子花开》将会是一部送给那些不服输，不服老，不被现实改变的人的年轻态电影，何炅称：”我希望大家看到电影时不是唏嘘那个时候多好，而是发现原来我一直这么年轻”，更提出”不怀旧 正青春“的口号。电影启动仪式也相当的校园范儿，四位核心主创在已有“栀子花”三字的大黑板上，一人一笔亲手写下最后一个“开”字，寓意电影《栀子花开》将于此刻正式“绽放”。
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